What is Package Quantity?
What is Package Quantity?
The number of individual units included in one package. This information helps customers understand what they're purchasing on both platforms.
What are Package Dimensions and Package Weight?
What are Package Dimensions and Package Weight?
Package Dimensions: The size of the product package, usually listed as length x width x height.
Package Weight: The weight of the product package in pounds.
Amazon: Accurate dimensions and weight are vital for calculating shipping fees and eligibility for programs like Fulfillment by Amazon (FBA).
Walmart: Similarly, precise measurements are essential for shipping calculations and inventory management.
What is Profit?
What is Profit?
The amount of money earned from selling the product after deducting all expenses, including cost of goods, fees, and shipping.
What does ROI stand for?
What does ROI stand for?
ROI (Return on Investment): A percentage that indicates the profitability of the product relative to its cost. It's calculated as (Net Profit / Cost of Goods) x 100.
What is Net Margin
What is Net Margin
Net Margin: Also known as net profit margin, this percentage represents the portion of revenue that remains as profit after all expenses have been deducted. It's calculated as (Net Profit / Total Revenue) x 100.
Amazon: Sellers should aim for a healthy net margin to ensure profitability after accounting for costs such as fulfillment fees, referral fees, and other expenses associated with selling on the platform.
Walmart: Similarly, maintaining a solid net margin is crucial for sellers to remain profitable after deducting expenses like shipping fees, referral fees, and other costs related to selling on Walmart's marketplace.
What is Category and Subcategory?
What is Category and Subcategory?
Category/Subcategory: These fields classify the product within a hierarchical structure.
Amazon: Uses a detailed categorization system to organize products.
Walmart: Employs a product taxonomy that includes Category, Product Type Group, and Product Type to classify items.
What does Buy Box Price mean?
What does Buy Box Price mean?
Buy Box Price: The current price of the product in the "Buy Box," which is the default purchase option on a product page.
Amazon: Winning the Buy Box depends on factors like price, shipping, and seller performance.
Walmart: The Buy Box is primarily awarded to the seller offering the lowest price, though other factors may also be considered.
What is Referral Fee and Referral Fee Percentage?
What is Referral Fee and Referral Fee Percentage?
Referral Fee: The fee charged by the platform for facilitating the sale.
Amazon: Charges a referral fee that varies by category, typically a percentage of the selling price.
Walmart: Also charges referral fees, which differ by category and are a percentage of the item's price.
What does FBA Landed Price refer to?
What does FBA Landed Price refer to?
FBA Landed Price: The total price of the product, including shipping and handling, when fulfilled by Amazon (FBA).
Walmart Equivalent: Walmart Fulfillment Services (WFS) offers a similar fulfillment option, but the term "FBA Landed Price" is specific to Amazon.
What is Number of Sellers?
What is Number of Sellers?
Number of Sellers: The total count of sellers offering the same product.
Amazon: Multiple sellers can list the same product, leading to competition for the Buy Box.
Walmart: Also allows multiple sellers for the same product, with competition primarily based on price and fulfillment.
What does BSR Rank stand for?
What does BSR Rank stand for?
BSR Rank (Best Sellers Rank): A ranking assigned by Amazon based on the product's sales relative to others in the same category.
Walmart Equivalent: Walmart uses different metrics and does not have a direct equivalent to Amazon's BSR.
What is Average Rating and Rating Count?
What is Average Rating and Rating Count?
Average Rating: The average customer review rating for the product.
Rating Count: The total number of customer reviews.
Both Platforms: Customer ratings and reviews are critical for building trust and influencing purchase decisions on both Amazon and Walmart.
What does Is Hazmat indicate?
What does Is Hazmat indicate?
Indicating whether the product is considered hazardous material.
Both Platforms: Products classified as hazardous materials may face shipping restrictions and require special handling on both Amazon and Walmart.
What is Return Rate?
What is Return Rate?
The percentage of sold products that are returned