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Premium Wholesale Preset – High-End and Stable for the Risk-Conscious
Premium Wholesale Preset – High-End and Stable for the Risk-Conscious

For high-margin, long-term deals with low competition/overhead. Based on industry research & seller discussion and feedback.

Updated yesterday

AMAZON

What's the rationale?

Profit ($) ≥ $3

  • For premium wholesale, a minimum profit of $3 per unit is required to cover additional overhead costs such as shipping, prep, and variable fees.

Net Margin (%) ≥ 15%

  • A higher net margin threshold provides a robust buffer against unexpected fees and market fluctuations.

ROI (%) ≥ 15%

  • Sorting by ROI in descending order highlights the highest-return opportunities first. A 15% ROI floor ensures you focus on deals that yield strong returns relative to cost.

Amazon Seller In-stock Rate (30d) ≤ 20%

  • A low Amazon in-stock rate indicates that Amazon is less likely to dominate the Buy Box, improving your chances of capturing sales.

Amazon Is Seller

  • This display-only field helps you quickly check whether Amazon is actively selling the product, which can affect Buy Box dynamics.

Average Rating ≥ 4.0

  • High product ratings correlate with lower return rates and better customer satisfaction, which is essential for premium products.

Sales Rank ≤ 100,000

  • A tighter sales rank threshold ensures that the product has strong, consistent demand and is less likely to be a slow mover.

Competitive Sellers ≤ 3

  • Reducing the number of competing sellers increases your control over the Buy Box and improves profit margins.

Package Weight (lbs) ≤ 5

  • Lighter products reduce shipping and fulfillment costs, which is especially important for high-value wholesale deals.

WALMART

What’s the rationale?

Profit ($) ≥ $3

  • Ensures a strong per-unit return to cover shipping, prep, and operational costs.

  • A $3 minimum ensures deals are worth pursuing, especially for bulk wholesale orders.

Net Margin (%) ≥ 15%

  • Provides a buffer against fees, price fluctuations, and market shifts.

  • Many experienced wholesale sellers target at least 15% net margin to maintain profitability.

ROI (%) ≥ 15%

  • Sorting by ROI (%) descending prioritizes the highest-return products first.

  • A 15% ROI floor keeps the focus on high-efficiency investments.

Walmart Buy Box Winner % (30d) ≤ 20%

  • Avoids competing against Walmart’s pricing algorithms, which aggressively suppress third-party prices.

  • Limits exposure to Walmart’s frequent price adjustments, which can squeeze margins.

  • Ensures third-party sellers control pricing more often, making sales more predictable.

Walmart Is Seller

  • Quickly shows if Walmart is directly selling the item, which can make it harder to win the Buy Box.

Total Offers ≤ 3

  • Minimizes price wars, as Walmart sellers frequently undercut each other.

  • Improves Buy Box rotation, ensuring that fewer competitors mean more time winning the Buy Box.

  • Prevents market saturation, which can lead to sudden price drops and unstable demand.

Average Rating ≥ 4.0

  • Reduces returns, negative feedback, and lost sales due to poor product quality.

  • Helps maintain customer trust, leading to more repeat purchases.

Est. Units Sold 30d ≥ 20

  • Ensures only products with steady demand are considered.

  • Helps prevent investing in slow-moving products that tie up capital.

Package Weight (lbs) ≤ 5

  • Lowers shipping and fulfillment costs, making bulk orders cheaper and more profitable.

  • Reduces logistics complexity, ensuring easier handling and better margins.

This preset is tailored for sellers who demand high margins and sustainable deals. With thresholds such as ≥ $3 profit, ≥ 15% net margin/ROI, a 20% cap on Amazon’s in-stock rate, and a sales rank cutoff of ≤ 100,000, this preset is built on real-world seller experiences from communities like The Remote Seller, FBA Secrets, and Scott Needhams's The Smartest Seller course.

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