AMAZON
What’s the rationale?
Profit ($) ≥ $2
For emerging products, a minimum profit of $2 per unit allows you to capture items that may start with lower yields but have significant scaling potential.
Net Margin (%) ≥ 12%
A 12% net margin ensures the product is profitable while accommodating early-stage items that haven’t yet reached peak margins.
ROI (%) ≥ 12%
Sorting by ROI in descending order highlights deals with the best return potential; a 12% floor reflects the average expected return on emerging deals.
Amazon Seller Instock Rate (30d) ≤ 30%
Limiting the 30-day instock rate to 30% ensures Amazon isn’t overly dominating the Buy Box, increasing your chance to capture sales as the product gains momentum.
Amazon Is Seller
This display-only field shows if Amazon is actively selling the product, which can affect competition and Buy Box dynamics.
Average Rating ≥ 3.8
A slightly lower rating threshold recognizes that promising new products may initially have fewer reviews; as more customers rate the product, quality perception tends to improve.
Sales Rank ≤ 150,000
Setting the sales rank ceiling at 150k captures products with enough demand to be viable while allowing room for growth.
Competitive Sellers ≤ 5
Allowing up to 5 competitors is acceptable for emerging products, which typically face moderate competition that doesn’t severely dilute sales if momentum is present.
Sales Rank Drops 30d ≥ 3 (if available)
A minimum of 3 sales rank drops in the past 30 days is a strong signal of upward momentum, indicating growing customer demand.
WALMART
What’s the rationale?
Profit ($) ≥ $2
For emerging products, a minimum profit of $2 per unit allows you to capture items that may start with lower yields but have significant scaling potential.
Net Margin (%) ≥ 12%
A 12% net margin ensures the product is profitable while accommodating early-stage items that haven’t yet reached peak margins.
ROI (%) ≥ 12%
Sorting by ROI in descending order highlights deals with the best return potential; a 12% floor reflects the average expected return on emerging deals.
Walmart BuyBox Winner % (30d) ≤ 30%
Limiting the 30-day instock rate to 30% ensures Amazon isn’t overly dominating the Buy Box, increasing your chance to capture sales as the product gains momentum.
Amazon Is Seller
This display-only field shows if Amazon is actively selling the product, which can affect competition and Buy Box dynamics.
Average Rating ≥ 3.8
A slightly lower rating threshold recognizes that promising new products may initially have fewer reviews; as more customers rate the product, quality perception tends to improve.
Sales Rank Drops 30d ≥ 3 (if available)
A minimum of 3 sales rank drops in the past 30 days is a strong signal of upward momentum, indicating growing customer demand.
This preset combines profitability and momentum, enabling you to capture emerging opportunities before they become saturated. Use it to stay ahead in a competitive market and grow your product portfolio strategically.